In marketing, there’s no avoiding it: you have to keep up with a rapidly changing digital world where artificial intelligence and advanced chatbot platforms play an increasingly important role. This training gives you a deep understanding of how AI works, how to implement it, and what ethical considerations to keep in mind. You’ll learn how to automate time-consuming and repetitive tasks to achieve better results faster. You’ll generate ideas and inspiration in no time. Use AI efficiently for customer service, copywriting, visuals, SEO, social media, campaign analysis, emails, and more—leaving you with more time for the things no machine can replace. In this training, you’ll dive into both theory and practice. We’ll go through concrete examples and try out various tools. The very next day, you’ll be able to put your new AI skills to use at work!